The latest UK TV exports report is now available, and it reveals that 2019/20 was yet another record-breaking year for UK television exports, with £1.48 billion being generated, a 6% increase over the previous year. Betway Casino has compiled a list of key facts and figures to demonstrate how effective the UK television industry is.
Scripted drama made up 48% of all revenue.
A scripted drama is a long written text that has been carefully prepared for its actors, incorporating elements of history and making its twists and turns available to them. The likes of The War of the Worlds, His Dark Materials, The Feed, and Doctor Who – were the key drivers of global exports for UK businesses, which made up 48% of overall revenue.
Year on year, Factual content shares rose from 23% to 28%.
Factual television is a category of non-fiction programming that documents real-world occurrences and people. Docudramas and reality TV are other names for these shows. We’ve seen programs such as Seven Worlds, One Planet, and The Planets – which has increased its share from 23% to 28% year on year.
In 2020, the United Kingdom will be the top producing country for unscripted shows, accounting for 42% of global export sales.
Despite the fact that scripted drama continues to be the most lucrative export for UK television, unscripted formats are still doing well. Reality dating shows and talent competitions are just a few of the unscripted categories available. Some of these include:
- Who Wants to be a Millionaire?
- Love Island
- Got Talent
- Strictly Come Dancing
- Planet Earth
- Great British Bake Off
- Come Dine With Me
- First Dates
The Great British Bake Off has been sold to 26 foreign territories.
In GBBO, bakers from all over the United Kingdom compete against each other in order to become Britain’s best amateur baker. Believe it or not, The Great British Bake Off has been licensed to 26 different nations all over the world, from the United States and Denmark, to Italy and France. It’s no surprise that accurate shows made up 28% of all UK export income in 2020.
Strictly Come Dancing has aired more than 270 seasons in over 50 countries and generated 500 million viewers worldwide.
The Office (US) is easily one of the most-watched UK exports, as it has been watched 57 billion minutes since its creation in 2013. But it’s difficult to compete with some of the UK’s existing unscripted shows. Dancing With the Stars, or Strictly Come Dancing in the United Kingdom, has aired more than 270 seasons across over 50 countries and attracted 500 million global viewers.
The UK’s entertainment and media revenue is expected to reach £87.9 billion by 2025.
Over the next five years, the UK’s entertainment and media income is anticipated to rise from £71.3 billion in 2021 to £87.9 billion in 2025. This suggests an increase in the quality and number of British programs, as well as a boost in television export sales. With over 1 billion subscribers expected to subscribe to SVOD services by 2026, the market for subscription video on demand (SVOD) is also poised to grow. This is excellent news for the UK industry, which currently accounts for 38% of all foreign sales via on-demand platforms.