When companies invest time and effort in their Facebook page, there is only one reason: the posts should be seen and liked and ideally boost business – by turning fans into customers.
We’ll tell you here how to increase the reach of posts and thus generate more Facebook likes.
How to build your likes on Facebook
But how does a fan page get more interaction and Facebook likes? The following six steps show you how to do it:
1. Start with your Facebook friends
Every fan page starts from scratch and a fan base does not emerge overnight. Your existing Facebook friends can provide you with valuable start-up help in the first step.
This is why you should make sure that you have linked your new Facebook page to your profile. In this way, you can make them visible to your contacts and thus gain your first fans.
2. Draw attention to your fan page away from the platform
Once you’ve created a Facebook Page, you should bring it to their attention in as many ways as possible: You can integrate your fan page into your entire company appearance, for example by including the URL on your website, your YouTube channel or your e-mail signature.
You can also advertise your site offline. Point out your Facebook presence in offers, invoices, brochures, advertisements, or other advertising material.
3. Content is king
Fans are won through content. Therefore, when you post, you should carefully consider what your potential customers are interested in, what they like, and how you can provide them with the decisive added value.
Put yourself in the shoes of your dream customer and ask yourself whether you would “like” your site yourself.
4. It’s all in the mix
A Facebook page is like a relationship: If someone only talks about themselves, it gets boring quickly. Therefore, try not to just bring your own content.
Whether a link to an interesting specialist article, a funny video, Facebook Live, or a motivating slogan – by sharing third-party content, you can further increase the relevance of your Facebook page.
5. Make your fans heard
If you listen to your fan base, you’ll be more willing to interact with you. Do not forget to take an active part in this yourself. You will also get valuable information on how your target group thinks and what topics they are concerned with.
Paid interaction booster
Admittedly, ads are not one of the free methods to generate Facebook likes. In view of the fact that Facebook is increasingly limiting its organic reach, you should still consider best website to buy facebook post likes for your site.
Because sponsored contributions can be tailored precisely to the target group even with a manageable budget. In this way, you can reach interested parties who would otherwise hardly have noticed your site.
Facebook likes are no longer the same as they used to be. For a long time, the aim was to have as large a number of fans as possible, but now it’s much more about generating the right likes. The way to the real fans leads through relevant content and the willingness to interact.
